Your brand is your design foundation.

Your brand is your design foundation.

BUILDING A BRAND

Investing in intentionally building your brand is the most effective way to naturally engage with your people and maintain positive long term relationships. And just like building a home, we wouldn’t just throw something together so we could hurry up and move in. It takes planning, investment, hard work, and intentional design.

The process of creating a brand is different for every client and budget, but will always include 3 distinct phases: discovery, design, and delivery.

OUR BRANDING PROCESS

01

Discovery

We’ll get inside your head and dig into industry comparable research to lay a solid foundation to our design approach. We’re thorough up front to really define your brand so all collaboration in design is based on clear, shared goals.

Discovery includes:

  • Meeting you in person or via video call to chat about your passion, goals, and values for your brand
  • Exploring your ideal audience and how to reach them
  • Collaborating on inspiration boards to lock in your visual and verbal style
02

Design

When you start with a solid purpose, design just flows. We’re not out just to make things pretty or look like everyone else. Your brand has to be true to your values, have a distinct visual style, and bring you the impact and results you’re after.

Design includes:

  • In-person or digital presentation of design directions (2-3 logo compositions)
  • Consistent communication while finalizing your brand with requests and revisions
  • Your enthusiastic approval on the final brand package
03

Delivery

We work hard to provide you with a timely, excellent quality final brand that fits within your budget. A brand that reflects exactly who you are; one that you’ll be proud to have represent you within the community you serve.

We’ll deliver:

  • A full brand kit of files to get you off and running with your new identity
  • A style guide outlining all design choices and recommendations for use
  • Your choice of branded marketing materials from business cards to social graphics

BUILDING A BRAND

Investing in intentionally building your brand is the most effective way to naturally engage with your people and maintain positive long term relationships. And just like building a home, we wouldn’t just throw something together so we could hurry up and move in. It takes planning, investment, hard work, and intentional design.

The process of creating a brand is different for every client and budget, but will always include 3 distinct phases: discovery, design, and delivery.

OUR BRANDING PROCESS

01

Discovery

We’ll get inside your head and dig into industry comparable research to lay a solid foundation to our design approach. We’re thorough up front to really define your brand so all collaboration in design is based on clear, shared goals.

Discovery includes:

  • Meeting you in person or via video call to chat about your passion, goals, and values for your brand
  • Exploring your ideal audience and how to reach them
  • Collaborating on inspiration boards to lock in your visual and verbal style
02

Design

When you start with a solid purpose, design just flows. We’re not out just to make things pretty or look like everyone else. Your brand has to be true to your values, have a distinct visual style, and bring you the impact and results you’re after.

Design includes:

  • In-person or digital presentation of design directions (2-3 logo compositions)
  • Consistent communication while finalizing your brand with requests and revisions
  • Your enthusiastic approval on the final brand package
03

Delivery

We work hard to provide you with a timely, excellent quality final brand that fits within your budget. A brand that reflects exactly who you are; one that you’ll be proud to have represent you within the community you serve.

We’ll deliver:

  • A full brand kit of files to get you off and running with your new identity
  • A style guide outlining all design choices and recommendations for use
  • Your choice of branded marketing materials from business cards to social graphics

Explore Our Branding Work

You’ve got questions.

Yes! But we’d be doing you a disservice if that’s all we provided you.

Logos come alive with all of the “parts” that go with them. Fresh photography, a distinct color palette, recommended fonts for print and web applications, and consistent language all contribute to the overarching design of your brand that makes you more recognizable over time.

Our approach to branding is an overall kickstart to your image so you can launch with a fresh look from every corner of your organization. Trust us, it’s worth it to do this up front so you don’t have to scramble going back to revise your materials months down the road.

We keep our pricing transparent so you know you’re getting as much value as possible for your dollar. We estimate projects up front based on the ratio of assets provided by you and what we’ll be creating from scratch.

Branding Packages

We worked hard to put together tiered package pricing that keeps your budget in mind. Contact us for a rate sheet – we’d be happy to customize a package for your needs.

Retainers

If you have several projects in mind for the next few months or ongoing work needed, we recommend working on retainer.

  • Design production is billed $85/hour for retainer clients.
  • We set due dates for each project by the first of the month and allot time for each piece.
  • If we finish a project under our time estimate, we’ll let you know we have room to bump something up sooner from the following month.
  • Helpful for sticking to monthly marketing budgets.

If you are concerned about your budget, we’re happy to chat with you to see how we can optimize what you’re working with. It might mean outlining a multi-phase plan, or payment plan – we can get creative!

We project completion dates based on the following:

  • Standard turnaround times (varies by project, with weekly updates)
  • Our schedule capacity
  • The amount of assets you can provide us (copy, photography, examples of previous materials, etc)
  • Your requested completion date

A standard brand package is generally completed in 4-6 weeks from kickoff to style guide delivery.

Rushed work isn’t our favorite type of work, but we’d be happy to discuss an urgent request with you and see how we can make it work!

We work hard to take things off your plate as much as possible, but the nature of this work often requires client insight and contribution.

We may ask you for things like:

  • vision, values, mission statement, or other copy
  • imagery or photographs
  • login credentials
  • feedback and approval on proofs

Let’s build something beautiful together.

We’d love to chat about how to take your brand to the next level. Complete our simple contact form, and we’ll follow up with you within 2 business days to schedule your free consult call.

Let’s do this!